Procrastination can lead you down a pretty funny path sometimes. A lot of you have asked us about flyers, business cards, brochures, and we’ve mostly just shrugged and pointed at the website. Those things are important in a business, and it’s not like I don’t know that, but they’re fairly low on the stack of important things to do, and as I’ve said many times, I’m interrupt driven.
Last night, business cards jumped to the top of the stack because we’ve been doing some work for the Seattle Central Creative Academy Portfolio Show and around 6PM or so, we figured out we didn’t have anything to hand out at the show. We have some nice veneer and a laser, so the most straightforward thing in the world for us to do is engrave and cut a business card. Right?
So since this is one of those ‘straightforward’ things, and we have a big sign that says MAKE SOMETHING AWESOME on the wall, we started bouncing around ideas of what would make an awesome business card. Would it be rounded corners? Or maybe a cool die cut gear or something? Should it fold up and become something else? The hours started to tick away. How about making something useful? What can you make useful in a 2”x3.5” rectangle anyway?
I started to wander down the path of a DC motor. A simple fold here, a bit of wire, a magnet. This could maybe work. Duncan and I pulled out the notepad. To make a DC motor, we’d need to wind a rotor, stick some magnets on the side, and have brushes. Kind of complicated. Brushless DC might be simpler; more awesome. 11:30PM, time for Inkscape. With Duncan driving and an evolving idea, we start figuring out what we have at the shop, and whether or not we can do this in the time we have left. Magnet wire? Yes, we have 5lbs of it. Magnets? hm. only a couple, but good enough for a prototype. Time for calipers, some wacky design and more caffeine. By 3:00AM, we have a design. Cut, assembled and Photographed.
Tonight we’ll see if we can drive it with an Arduino. Maybe add our actual information to the card. In the meantime, I’ve started in on a simple veneer card. a 3mm plywood press-fit brushless DC motor business card might not fit in everyone’s wallet.